We were saddened to hear that on May 5th, Proctor and Gamble purchased Natura Pet Products – manufacturers of California Natural, Innova, EVO, Healthwise and Karma. This purchase is expected to be complete within 30 days. We will not gamble with your pet’s health and we will be monitoring the situation very closely on your behalf. While we will not be immediately discontinuing the product line, many of our customers may not want to support a company like Proctor and Gamble so we have created a list of potential substitutions for you to consider.
California Natural: Nature’s Variety, Wellness
Chicken & Rice Nature’s Variety Prairie Chicken
Lamb & Rice Nature’s Variety Prairie Lamb
Herring Nature’s Variety Salmon / Wellness Fish
Puppy Wellness Puppy
Innova: Holistic Select, Wellness
Adult (Green bag) Holistic Select – Radiant Adult Health
Large Breed Holistic Select – Large Breed
Senior Wellness Senior / Holistic Select Senior
Large Breed Puppy Holistic Select Large Breed Puppy
Small Bites Holistic Select Sm. Breed/Wellness Sm. Bites
EVO: Nature’s Variety, Wellness, Orijen
Chicken Nature’s Variety Instinct Chicken
Red Meat Nature’s Variety Instinct Duck or
Orijen RM
Herring Wellness Core Ocean
Healthwise: Canidae, Chicken Soup
Chicken Canidae Chicken & Rice
Lamb Canidae Lamb & Rice
Active Canidae All Life Stage or Chicken Soup
Nature’s Variety has graciously provided us with free 5# bags to ease your transition. It’s best not to wait until you’re completely out of your other food when switching brands. Let us know if you need help with the transition!